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Terms of Service

Effective Date

September 23, 2026

Agreement

These Terms of Service ("Terms") govern your access to and use of the Brummell mobile application, the brummell.tech website, and related services (the "Service"), operated by CurroCasas, LLC ("Brummell," "we," "us," or "our").

By creating an account or using the Service, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.

Please read the "Dispute resolution" section carefully. It requires most disputes to be resolved through individual binding arbitration, not in court, and waives class actions and jury trials. You can opt out within 30 days.

Eligibility

You must be at least 13 years old to use the Service. If you are under 18, you confirm that a parent or legal guardian has reviewed and accepted these Terms on your behalf.

You must be at least 18 years old to use Virtual Try-On.

The Service is currently offered only to users in the United States.

Your account

You are responsible for:

  • Providing accurate information when creating your account.
  • Keeping access to your email and sign-in accounts secure.
  • All activity that occurs under your account.

You may delete your account at any time from within the app. Deletion is permanent and removes your wardrobe, photos, and history. It does not cancel a subscription billed by Apple, which you manage in your App Store settings.

Acceptable use

You agree not to:

  • Use the Service for any illegal purpose.
  • Upload content that infringes intellectual property rights or violates another person's privacy, including photos of other people without their permission.
  • Upload content that is sexually explicit, harmful, harassing, or otherwise objectionable.
  • Use Outfit Check or Virtual Try-On with photos of anyone other than yourself, or with photos of a minor.
  • Attempt to reverse engineer, scrape, or interfere with the Service, or to get around usage limits or credits.
  • Use automated means to access the Service without our written permission.
  • Resell or commercially exploit the Service without our written permission.

We may remove content and suspend or terminate accounts that violate these Terms.

Your content

You retain all rights to the content you upload (photos, items, preferences).

By uploading content, you grant Brummell a limited license to:

  • Process your content to provide the Service, including through the service providers described in the Privacy Policy.
  • Store and display your content back to you.

This license ends when you delete the content or your account, except for copies we must keep for a limited time as described in the Privacy Policy.

Images and text the Service generates for you, such as Try-On images, Beautify photos, and style advice, are for your personal, non-commercial use.

We do not use your content to train AI models or sell it to third parties.

If you send us feedback or suggestions, we may use them to improve the Service without any obligation to you.

AI-generated content

Many Brummell features are powered by artificial intelligence, including item recognition, outfit suggestions, Outfit Check, style chat, Beautify, and Virtual Try-On. AI output is generated automatically and can be inaccurate or incomplete.

  • Outfit suggestions and style advice are recommendations, not professional styling advice. Use your own judgment.
  • Detected item details, such as category, color, or material, may be wrong. You can correct them.
  • Virtual Try-On and Beautify images are illustrations. They do not show exactly how a garment will look or fit.

Shopping and third-party links

Brummell does not sell products. The Service may show products and links from other retailers. Purchases are made with the retailer, under its terms. Prices, availability, and product details are provided by the retailer and may change or be inaccurate. We may earn a small commission on some purchases, and this never changes the price you pay.

Brummell+ subscriptions

  • Brummell+ is an optional paid subscription, billed monthly or yearly through your Apple ID at the price shown in the app before you buy.
  • Your subscription renews automatically unless you cancel at least 24 hours before the end of the current period. You can manage or cancel it at any time in your App Store account settings.
  • If a free trial is offered, you will be charged when it ends unless you cancel at least 24 hours before then. Free trials are only for eligible new subscribers.
  • Refunds are handled by Apple under its policies.
  • We may change subscription prices or features. Price changes apply from your next billing period, and Apple will notify you as required.

Credits

Some features, such as Beautify and Virtual Try-On, use credits. Your plan includes a monthly credit allowance, which resets each month. Unused allowance does not carry over. Bonus credits may expire as described when they are granted.

Credits have no cash value and cannot be transferred, exchanged, or refunded, except where required by law or App Store policy. If a feature fails to deliver a result you spent a credit on, we return that credit automatically.

Service availability

The Service is provided "as is" and "as available." We do not guarantee uninterrupted access.

We may modify, suspend, or discontinue the Service or any feature at any time. We will give reasonable notice for material changes when possible.

Beta and early access

If you are using a beta, alpha, or pre-release version of the Service:

  • The Service may contain bugs and may not work as expected.
  • We may collect additional diagnostic information.
  • Features may be added, changed, or removed without notice.
  • You agree not to share screenshots, video, or details of unreleased features publicly without our written permission.

Termination

You may stop using the Service and delete your account at any time. We may suspend or end your access if you violate these Terms or if we stop offering the Service. Sections that by their nature should survive termination, including the disclaimers, limitation of liability, indemnification, governing law, and dispute resolution, will survive.

Apple App Store additional terms

If you downloaded Brummell from the Apple App Store, you acknowledge and agree that these Terms are concluded solely between you and CurroCasas, LLC, and not with Apple Inc. Brummell, not Apple, is solely responsible for the app and its content, maintenance, and support, and for addressing any claims relating to the app, including product liability, legal or regulatory compliance, and intellectual property claims.

To the maximum extent permitted by applicable law, Apple has no warranty obligation whatsoever with respect to the app. If the app fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price, if any. Your use of the app must also comply with the usage rules in Apple's standard Licensed Application End User License Agreement (EULA) and the App Store Terms of Service.

Apple and its subsidiaries are third-party beneficiaries of these Terms and, once you accept them, may enforce them against you.

Intellectual property

Brummell, the Brummell name, logos, and the underlying technology are owned by CurroCasas, LLC. These Terms do not grant you any rights to our trademarks or proprietary code.

Disclaimers

THE SERVICE IS PROVIDED WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE, OR ANY AI-GENERATED CONTENT, WILL BE ACCURATE, ERROR-FREE, OR UNINTERRUPTED.

Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, BRUMMELL AND ITS AFFILIATES SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS OR DATA, ARISING FROM YOUR USE OF THE SERVICE. OUR TOTAL LIABILITY FOR ANY CLAIM SHALL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM, OR (B) $100.

Indemnification

You agree to indemnify and hold harmless Brummell from any claims, damages, or expenses arising from your violation of these Terms or your misuse of the Service.

Governing law

These Terms are governed by the laws of the State of Connecticut and, for the arbitration agreement below, the Federal Arbitration Act, without regard to conflict of laws principles.

Dispute resolution

  • Talk to us first. Before starting a claim, you and we agree to try to resolve any dispute informally for 60 days. Email support@brummell.tech with your name, your account email, and a description of the dispute and what you want.
  • Binding individual arbitration. If we can't resolve it, any dispute arising out of or relating to these Terms or the Service will be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules. The arbitration can take place by video, phone, or written submissions, or in person in the county where you live. Fees are set by the AAA's rules, and for claims under $10,000 we will reimburse your filing fee unless the arbitrator finds your claim frivolous.
  • Exceptions. Either of us may bring an individual claim in small claims court, and either of us may ask a court to stop infringement or misuse of intellectual property.
  • No class actions. You and we may bring claims against each other only individually, and not as a plaintiff or class member in any class, collective, or representative proceeding. The arbitrator may not combine more than one person's claims. If this class-action waiver is found unenforceable for a claim, that claim will be decided by a court, not in arbitration.
  • Jury trial waiver. You and we each give up the right to a jury trial for any dispute covered by this section.
  • Opting out. You can opt out of this arbitration agreement by emailing support@brummell.tech with the subject "Arbitration opt-out" within 30 days of first accepting these Terms, including your name and account email. Opting out does not affect any other part of these Terms.
  • Courts. Any dispute not resolved by arbitration will be decided in the state or federal courts located in Connecticut, and you and we consent to personal jurisdiction there.
  • Changes to this section. If we change this section, the change will not apply to a dispute we already knew about before the change, and you may reject it by emailing us within 30 days.

Changes to these Terms

We may update these Terms. Material changes will be notified in-app. Continued use of the Service after changes means you accept the updated Terms.

Contact

Questions: support@brummell.tech
Mail: CurroCasas, LLC, 291 Chestnut Hill Rd, Stamford, CT 06903